Connect
Bring research into your data infrastructure
Crowdtech Connect links your research environment with the systems your organisation already relies on, CRM, marketing automation, collaboration and BI tools.
Instead of exporting files and stitching data together, Connect creates a secure, automated flow between Crowdtech and your core business platforms.
The result: cleaner data, faster workflows and insights that move where decisions are made.
Automated data sync | ISO 27001 certified | 100% EU-hosted
Why research teams use Connect
Most research teams don’t struggle with collecting data, they struggle with what happens after.
Spreadsheets. Version conflicts. Outdated CRM records. Every manual export increases the risk of errors and slows teams down.
Connect removes that friction by embedding research data directly into your existing systems.
The value of Connect
Always-up-to-date insights
Automatically sync participant, survey and panel data with your CRM or marketing systems. Your insights are always current, no manual exports or outdated reports.
Faster error-free workflows
Remove manual imports and exports. Save hours per project while improving data accuracy and consistency across teams.
Cross-platform intelligence
Combine research and customer data for richer insights and faster, data-driven decisions.
Enterprise-ready integration:
Connect supports secure APIs and webhooks with platforms such as Salesforce, HubSpot, Adobe, Mailchimp and Slack, no custom coding required.
Security & C=compliance
All integrations run within ISO 27001-certified, GDPR-compliant EU environments with full audit visibility and access control.
Built for professional research environments
For insight and IT teams who need reliable data operations across research, CRM and communication systems.
- Sync data between Crowdtech and CRMs such as Salesforce or HubSpot
- Trigger marketing or communication workflows based on survey events
- Share research activity updates via Slack or email
- Export structured insights directly to Power BI or Tableau
- Maintain control via REST API and webhook configuration
- Ensure all data is hosted and processed entirely within the EU
“We connected Crowdtech directly to Salesforce and HubSpot. Reporting that used to take a week is now fully automated, our insight cycle is 60% faster.”
Insights Operations Lead, Global Retail Brand
Client case: Efficiency through integration
Client: European research agency
Challenge: Manual data exports causing delays and inconsistent CRM records.
Solution: Implemented Crowdtech Connect with automated HubSpot synchronisation.
Designed for professional-grade research
Integration & automation
- REST API and webhook support
- Integrates with Salesforce, HubSpot, Adobe, Mailchimp and Slack
- Automated data sync for participants, responses and panels
Security & Compliance
- ISO 27001 certified, GDPR compliant
- Complete audit trail for all API interactions
- EU-hosted infrastructure
Data & control
- Centralised management of all connections
- Granular access permissions and version control
- Real-time monitoring and error logging
Building custom research solutions for clients?
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Frequently Asked Questions
Crowdtech Connect is our REST API solution that allows you to link Crowdtech Insights with your own systems. This lets you automate processes that would otherwise need to be done manually. It works in two directions:
You can automatically send information from your own system to Crowdtech Insights, such as email addresses of respondents from your CRM system.
Conversely, you can automatically send research data from Crowdtech Insights to your own systems, for example to a data warehouse or data lake.
Crowdtech Connect offers several key benefits:
Improved data quality. Because you can collect data automatically and almost in real time, the respondent’s experience is still fresh in their memory. This results in more relevant and detailed answers.
More efficient workflows. By automating recurring tasks, you save time and reduce the risk of errors. You only need to set it up properly once.
Security. All data is exchanged over secure connections, minimising the risk of it falling into the wrong hands.
Crowdtech Connect can be integrated with nearly any system that can receive and process HTTPS requests. The technology is based on REST API, a widely used standard for communication between systems. Common integrations include CRM systems, data lakes, dashboards, authentication systems and external databases.
There are more than 30 API calls available, allowing you to automate many actions within Crowdtech Insights. For example:
Adding respondents to a survey
Sending research results to your own system
Retrieving overviews, such as lists of unsubscribes or bounced emails
Updating data within an ongoing survey
You can view the full list in our documentation:
https://connect.crowdtech.com/swagger/index.html?urls.primaryName=V1.1
For a system administrator, implementation is usually straightforward. It’s often similar to other integrations that may already be in place. We provide clear documentation. In short, you first generate a generic API key to access the API, then set up the API calls you want to use.
Ready to integrate your insights ecosystem?
ISO 27001 certified | EU-hosted | Personal support included
Join insight teams across Europe who use Crowdtech Connect to automate workflows, unify data and deliver insights faster.
Start your free trial in under 30 seconds, or book a live demo with our product specialists.