{"id":7414,"date":"2024-10-19T10:48:47","date_gmt":"2024-10-19T08:48:47","guid":{"rendered":"https:\/\/crowdtech.com\/nl\/?p=7414"},"modified":"2026-10-13T09:20:59","modified_gmt":"2026-10-13T07:20:59","slug":"hoe-het-grootste-ah-panel-ook-oog-voor-de-kleintjes-heeft","status":"publish","type":"post","link":"https:\/\/crowdtech.com\/nl\/hoe-het-grootste-ah-panel-ook-oog-voor-de-kleintjes-heeft\/","title":{"rendered":"Hoe het grootste AH panel ook oog voor de kleintjes heeft"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\">Behoefte<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Albert Heijn wil door middel van een klantenpanel frequent en beter naar zijn klanten luisteren. Belangrijk daarbij is dat er klanten van alle 900 winkels aan het klantenpanel deelnemen, zodat voor iedere winkel feedback is<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Aanpak<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Samen met Albert Heijn heeft MWM2 met gebruik van Crowdtech technologie dit grootste klantenpanel van Nederland opgezet. Ruim 90.000 klanten nemen iedere 2 maanden deel aan een klanttevredenheidsonderzoek waarin zij hun mening kunnen geven over hun winkel. AH koppelt deze resultaten terug aan de afzonderlijke supermarktmanagers\/bedrijfsleiders, zodat zij met concrete verbeterpunten aan de slag kunnen. &nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Inzichten<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Albert Heijn krijgt dankzij het Research Panel inzichten op winkelniveau. Resultaten worden naar alle panelleden gecommuniceerd en er worden zelfs resultaten in winkels gepubliceerd (met infographics van MWM2). Hiermee geeft Albert Heijn blijk dat er goed naar de panelleden en klanten geluisterd wordt. Hiermee versterkt Albert Heijn haar merk en de relatie met klanten.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Behoefte Albert Heijn wil door middel van een klantenpanel frequent en beter naar zijn klanten luisteren. Belangrijk daarbij is dat er klanten van alle 900 winkels aan het klantenpanel deelnemen, zodat voor iedere winkel feedback is Aanpak Samen met Albert Heijn heeft MWM2 met gebruik van Crowdtech technologie dit grootste klantenpanel van Nederland opgezet. Ruim [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":7415,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":"","_members_access_role":[],"_members_access_error":""},"categories":[10],"tags":[18],"class_list":["post-7414","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cases","tag-research-panel"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>AH-klantenpanel met feedback per winkel | Crowdtech<\/title>\n<meta name=\"description\" content=\"Albert Heijn wil vaker en beter naar klanten luisteren, met feedback voor elk van de 900 winkels. 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