The Persgroep Media's Online Research Community

Help our editors see the news is the catch phrase for the Pergroep Mediapanel. Readers and online news enthusiasts are welcomed to contribute to various editorial agenda points, feedback on services and share their opinion on news content from 11 different news titels. Thanks to the interaction between the community members in conjunction with the market research department, the Persgroep can shape their future product lines and advice on service optimization.

"Help our editors see the news" is the catch phrase for the Persgroep Mediapanel. Readers and online news enthusiasts are welcomed to contribute to various editorial agenda points, feedback on services and share their opinion on news content from 11 different news titels. Thanks to the interaction between the community members in conjunction with the market research department, the Persgroep can shape their future product lines and advice on service optimization.

WHO:

  • An open online community where readers and website visitors of 11 national newspapers can help improve the product portfolio of their favourite newspaper

WHY:

  • The aim of this community is to be a platform that allows De Persgroep to see, shape and react to the daily news, advertisements and the supply and demand in the media consumption in the Netherlands

WHAT:

  • ¬†Surveys
  • Online polls
  • Online discussions
  • Result feedback
  • Offline recruitment
Request demo for your organization

Request a demo for an online community for your organization here:

Other Cases